For people who own their own business, internet marketing has been a real boon. There are dozens of ways to get new clients through marketing. Better yet, Internet marketing is less costly than print or media advertising, and more effective. You can use the advice outlined in this article to get started with Internet marketing and grow your business.

Try not to create a website which is too flashy and distracting, while still looking attractive. Since you only have about 5 seconds to grab your customers attention, you need to create a site that makes your visitors want to stay longer. They will leave your site if it takes any longer than that.

Be sure to caption all images on your website. Search engines use captions to help determine if a site is relevant to a user’s search. Your traffic and search engine ranking will increase if you make your site keyword rich, including the image captions and post titles.

Incorporate a website banner which contains your mission statement or slogan, or possibly both. This will let people know exactly who you are and help them to remember you. Do this if you want to highlight the service that you offer.

When you are making a website you need to take care with your content. Give knowledge to your customers in a short time, so they are informed prior to purchasing a product. Avoid repeating descriptions or including useless data that is not interesting to the customer.

As has been revealed earlier, internet marketing is an amazing way to reach out to customers and to bring attention to your business and products. The opportunities are endless and the benefits are immense. By utilizing the information in the article, you can build your customer base and bring new recognition to your company.