Many people like Facebook because it’s easy to use and keep in touch with family and friends. Use this power of the Facebook platform to market your business more broadly. Read these tips to learn how you can do this properly.

Having contests are great for increasing your fan base on Facebook, so try to do that. Free samples and discounts are another way to attract followers and get them to try your products. Show proof that you have awarded the prize after the contest ends.

If you are using Facebook for business, do it professionaly. While social media is known for being more relaxed, your business should always come across in a professional way. When you use a professional tone on Facebook, people will trust you and your company.

Consider using Facebook advertisements. Normal posts to your Facebook page will only promote your products to your current followers. To get real reach into your channel, you are going to want to purchase some Facebook ads. They aren’t too costly, and can make a world of difference.

Always answer all the questions and comments sent to you via Facebook. Be appreciative that they took the time to write you, and answer their inquiry in the best manner possible. If you can answer someone’s question with a link leading to content you’ve already published, that’s even better.

Improve the efficiency of your Facebook marketing interface through the use of custom tabs. The tabs help you organize all of your information on your business Facebook page, which helps your visitors when on your page. Use tabs to organize the different contests that you hold.

Instead of shunning Facebook and its potential, acknowledge that it really can help your marketing efforts. No matter the size of your business, you can benefit from using Facebook. Use these tips and get more from using Facebook.