If you are planning to post a coupon, do it on Sunday. You must include quotes in your posts. False information is found online, so how do you know what is true about Facebook marketing? Well, this article is a great starting place.

An excellent Facebook marketing tool is contests; therefore, you should utilize it. When a person likes your page, they can enter a drawing to win a great prize. Be sure to follow through on any promises you make.

Creating a contest for your Facebook page is something that you can have some success with. Offer entries in return for liking your page. Let people know who won by announcing it on your profile, and use this strategy again if you wish to get additional subscribers later on.

Try very hard to make your Facebook page more unique and memorable than others. Put up neat visuals or add some color. Facebook users tend to be drawn to these kinds of pages over plain pages.

Make sure that you stay active answering the questions on your Facebook page. Begin your answer by thanking them for contacting you; then, provide the information they require. Share links to your site or FAQs page to help answer common questions.

When you use custom audiences, you are able to target your ads to them by using their email addresses. This increases your conversion rate and lowers the cost of your campaigns as many more of the people you advertise to will convert from leads into full fledged sales on your site.

Now that you’ve learned the benefits of using Facebook marketing in your business, it shouldn’t be hard for you to start getting your marketing campaign underway as soon as possible. This advice that has been provided to you here will be of huge benefit. Start creating strategies that are going to bring your business success.