Facebook is one of the most popular web sites on the Internet, due to its ability to connect family and friends in an easily accessible manner. Facebook can be used successfully for marketing purposes when you have the right tools and approach. The following advice will teach you how to properly use this marketing method.

Interact with your fans regularly so you know what it is they want. Acknowledge the posts that people make. Lots of successful entrepreneurs have gleaned great marketing ideas right from members of the public. Remember that customers are the lifeblood of your company. If they desert you, you are toast.

Consider holding online contests as a means of your Facebook marketing plan. When a person likes your page, they can enter a drawing to win a great prize. Be sure that you come through in awarding your prize, or no one will trust you again.

Always post a link to any new content on your site to your Facebook wall. Even your blog should link to your Facebook page. It’s also possible to rig it so that any time you post a tweet, it is immediately posted to your Facebook wall.

Consider Facebook ads. Your normal posting will only deliver so much in term of promotion for your product or service. To attain more reach into your market, you should try purchasing Facebook ads. They generally do not cost a lot, and they can help you a lot.

Have a giveaway. Give away something to a small group of your customers willing to be on the mailing list or those who give your Facebook page a “like.” This will not cost you a fortune and will help you stay in touch in a way no other marketing technique lets you.

Instead of boycotting Facebook along with the benefits it has of attracting attention to your particular business, realize how effective Facebook marketing can be! No matter if you’re a start-up or small business, you can use this marketing to better your success. Use this advice to take advantage of marketing on Facebook.