Your own friends and family may be on Facebook. You might even find your Grandma or Mom on Facebook also. Are your customers there too? If they are, Facebook marketing may be what you need to take your business to the next level.
Talk with your fans often to get their feedback on your products. Take everything that is posted into consideration. You would be amazed at how helpful the public can be with marketing ideas. Your fans are your customers, so always listen to them.
All posts must be done professionally. Although social media is relaxed, you should never post anything that could be deemed unprofessional. Folks will have more respect for what you do if your tone stays professional.
Always respond to comments written about you or to you on Facebook. Monitor you wall regularly, and reply to any @ messages. It is important to reply to everyone, even more so if it is a complaint or a question.
Always post a link to any new content on your site to your Facebook wall. If your company uses a blog, post a link and summary of each blog post to your Facebook page. You can link your own Twitter to your own Facebook page to have your tweets show there, too.
Why not buy an advertising space on Facebook? You ad can be customized to be shown only to certain ages or genders. There are many budget tools to work with as well. Finally, you don’t have to commit long-term. Your ad can be stopped at any time.
You’re a Facebook user, so use your own experience to understand what a customer looks for. Take the tips included here, combine that with your own knowledge and move forward with a great marketing campaign. With more effort comes more profit.